online marketing Archives - Automated Marketing Group

What the Trada shut down means for your PPC Advertising

admin — Wed, 01 Apr 2015 22:19:02 +0000

Trada, the crowd sourced search engine “marketplace” in Boulder, Colorado, closed its doors on Monday, March 30, leaving its users to recover from the unexpected blow and attempting to restart their PPC advertising campaigns. Founder and CEO Niel Robertson made the announcement with these words: “Trada began its truly innovative approach to managing paid search ... Read more

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A Love Note to Social Media

admin — Fri, 13 Feb 2015 19:42:03 +0000

Dear Social Media, You’ve been in our lives for over a decade, and we are forever grateful for you. Our relationship started out more social, but in recent years you’ve really helped us decrease marketing costs, build relationships with customers, and drive traffic to our sites. Don’t let anyone tell you that you don’t matter! ... Read more

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A Website that Serves: The Doctors, the Practice, and the Patients

admin — Tue, 13 Jan 2015 18:58:17 +0000

We build a lot of websites for a lot of different kind of businesses. We take pride in all the work we do no matter how small or big an organization is, or what type of business it is. Recently we completed work on a new website for Pediatric Endocrine Associates based in Greenwood Village, ... Read more

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How to Respond to Negative Online Reviews

admin — Tue, 16 Sep 2014 16:17:24 +0000

Your customers have access to many different review sites such as Yelp.com, YellowPages.com and even your Google + and social media pages to leave a testimonial about the service they received at your business. According to this survey by Nielsen.com, 70% of consumers say online reviews are among the most trusted source for information, and ... Read more

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Marketing Your Business Without Spending A Lot

admin — Thu, 11 Sep 2014 19:03:20 +0000

Emily Adams, our content marketing specialist, recently wrote an article about free or low-cost ways to market your small business. This article includes advice on how to build your brand, grow with social media and develop a good website. From the article on wework.com: “Marketing your business online is now more accessible than ever before. ... Read more

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The newest employee’s perspective at AMG

admin — Wed, 09 Jul 2014 19:21:37 +0000

I am guessing by the title of this blog I am already found out. That is me; I am the newest addition at a small, family-run business, known as Automated Marketing Group (AMG). Graduating from Metropolitan State College of Denver in 2003 with my Bachelor’s Degree in Behavioral Sciences, I never would have envisioned myself ... Read more

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Google Algorithm Updates: What You Need to Know

admin — Wed, 02 Jul 2014 21:38:59 +0000

Everyone has experienced the magic of search engines. Users visit Google.com, type a couple of words into the search bar, and press enter to receive thousands of links to websites that are relevant to the search. As Search Engine Optimization (SEO) professionals, one of the questions we are asked most frequently by small business owners ... Read more

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How do Online Reviews affect Local SEO and Why are they Important?

admin — Tue, 17 Jun 2014 19:41:38 +0000

We get asked this question a lot, and when we don’t get asked this question we have to ask where are your online reviews? Are gathering reviews for your business a worthwhile investment of time? I say absolutely yes, for a number of reasons. Not the least of which is listening to what your clients ... Read more

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Using Adwords and SEO Together For an Effective Marketing Strategy

admin — Tue, 28 Jan 2014 22:53:31 +0000

Search Engine Optimization and Paid Search Advertising are both individually effective strategies in promoting your services or brand online, but together, they can be a powerhouse. Cohesiveness between the two helps to build a highly effective campaign with the most profitable keywords and content. Added Exposure: Brand Recognition The more your logo and name are ... Read more

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There’s No Such Thing as a Boring Industry

Will (Chief Information Officer) — Tue, 21 Jan 2014 23:42:20 +0000

Ask anyone in marketing and they will tell you content marketing is crucial to the success of your business now more than ever. Content creation gives your business a chance to come across as an original, fresh and stimulating source for your audience, while presenting industry-relevant information consumers will find useful. While we know how ... Read more

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